VIV MEA 2025, the leading trade show and knowledge platform for animal protein production and agribusiness in the Middle East and Africa, will return to the Abu Dhabi National Exhibition Centre (ADNEC) from 25–27 November 2025.
Now in its 5th edition, the event is organised in partnership with the Abu Dhabi Agriculture and Food Safety Authority (ADAFSA) and will span 18,000 square metres, bringing together over 500 exhibitors and 10,000 industry professionals.
A Regional Hub for Food Security and Innovation
According to the organisers, this year’s edition positions VIV MEA not only as a marketplace but as a strategic meeting point for global expertise and qualified buyers.
The show will highlight practical, solutions-driven innovations across the full animal protein value chain, including:
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poultry
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dairy
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fish and shrimp
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eggs
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cattle and calves
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goats
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camels
The aim is to support sustainable growth and strengthen food system resilience across the Middle East and North Africa.
Key Exhibition Features
More than 500 international and regional companies will showcase technologies in feed production, veterinary services, equipment, and agri-tech. Visitor attendance is expected to exceed 10,000 professionals from the UAE and surrounding countries.
The Aquatic MEA conference will return one day before the show opens, complemented by a new Aquatic Pavilion and the Aquafeed Extrusion Conference, reflecting the rising importance of aquaculture in regional food security.
The event will also host the VIV Industry Leaders (VIL) Program, reserved for senior executives and C-suite professionals. The programme offers exclusive networking spaces, curated meetings, and targeted opportunities for organisations shaping future feed-to-food systems.
Conference Programme: 30+ Sessions
Running throughout 25–27 November, VIV MEA 2025 will feature over 30 conference sessions, most of which are free to attend.
Programme highlights include:
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AgriBITs Seminar, focusing on AI-driven solutions for sustainable food security
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Cities Leading Food Production Roundtables, bringing together delegates from Europe, Africa, the Middle East, and Asia to address governance, technology, regenerative agriculture, water management, youth engagement, and finance
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Poultry Marketing Round Table (PMRT), dedicated to intelligent water management in poultry production
Smart Event Navigation With VIVian
For the 2025 edition, organisers introduce VIVian, a digital assistant accessible via www.vivmea.nl.
VIVian’s Journey Planner allows users to generate customised itineraries based on preferred themes and sectors, recommend exhibitors, and highlight relevant conference sessions. The tool is designed to help visitors navigate the show efficiently and optimise their time onsite.
Abu Dhabi: Strategic and Welcoming Host City
Hosted in Abu Dhabi, noted as the world’s safest city according to Numbeo, VIV MEA 2025 offers modern infrastructure alongside cultural and leisure opportunities.
Through the Official Abu Dhabi Pass, participants can access more than 70 attractions—including museums, theme parks, and cultural sites—with savings of up to 50%.
Looking Ahead
“VIV MEA serves as an important hub where industry leaders gather and cooperate to build resilient, innovative food systems capable of meeting tomorrow’s challenges,” said Tessa Remers, Project Manager of VIV MEA.
The event is part of VNU Europe’s global agrifood portfolio, which includes several shows across Europe, Asia, and Africa in 2026 and 2027.
Registration
Online registration is encouraged to avoid queues and receive updates on exhibitors, speakers, and show activities.
More information and registration details are available at www.vivmea.nl.
