Hubbard JA57: serving Label Rouge for 50 years
Over the years the Hubbard JA57 breeder female has become the main breeder female used as the base of the French Label Rouge concept....
Arion Fasoli, quality equipment for the poultry sector
Arion Fasoli is a family company, specializing in the production of poultry farming equipment. The company has always been characterized by a philosophy that...
Air around the egg with X-Treck
Vencomatic Group is considered to be the leader of on-farm hatching in traditional broiler houses. This pioneering work ultimately resulted in the X-Treck system....
An insight into the Spanish poultry industry – Hen eggs
Spain is one of the leading European countries in poultry production and trade. In 2020, it ranked in fourth place in poultry meat production...
The role of Asia in egg production
Between 1996 and 2016, global egg production increased from 45.1 mill. t to 73.9 mill. t or by 64.0%. Asian countries contributed 19.6 mill....
SANOVO TECHNOLOGY GROUP, a story of success and commitment to the worldwide egg industry
Passion, drive, advanced technology, social and ethical responsibility, are the core elements of SANOVO, a company which has constantly been expanding over the years...
A projection of the future dynamics in global poultry meat production
Global chicken meat production is projected to grow by 24.4 mill. t or 22.3 % between 2014 and 2024. In contrast to egg production...
Traditional certified poultry
The French cuisine is well-known and respected for more than two centuries for the way it has embraced the different types of poultry breeds,...
Patterns and dynamics of global egg and poultry meat trade. Part 2 – Poultry...
In June 2021, FAO published an update on global trade data for 2019. This makes it possible to present an overview on the patterns...
The poultry industry of the United Kingdom in transition
On June 23rd, 2016, the population of the United Kingdom (UK) decided to leave the EU. Even though it is not yet possible to...
Label Rouge, IGP, Bio: the rise of French poultry labels
Bernard Tauzia, President of Synalaf (Syndicat National des Labels Avicoles de France or National Union of Poultry Labels of France), explains to Zootecnica International...
EU Egg Market Update – October 2025
The European Commission’s latest Eggs Market Situation report (October 2025) shows stable production and firm prices, with both imports and exports increasing during the...
The poultry meat business in Europe and beyond
It is a great challenge in a rapidly changing world to keep a business model up to date and profitable. The market orientation of...
French eggs: victims of their own success
According to the CNPO (National Committee for the Promotion of Eggs), which held a press conference on 12 February 2026 in Paris to review...
The dynamics of the Brazilian poultry industry – A review of the decade 2013–2023
Brazil's poultry industry has undergone a remarkable development over the past decade. While the production of chicken meat and eggs has risen sharply, the...
Thailand forecasts growth amid intense competition and plant relocations
Since 1970, Thailand’s chicken industry has grown remarkably, evolving from backyard farms into one of the world’s most modern broiler production sectors. Today, Thailand...
Malaysia’s poultry sector expected to remain resilient despite feed-import risks
Malaysia’s poultry industry is expected to remain resilient over the medium term, supported by steady demand for chicken and a strong domestic production base....
Hendrix Genetics, leader in efficiency, sustainability and innovations
Hendrix Genetics is a leading multi-species breeding company based in Boxmeer, Netherlands-EU with their primary activities being in the layer, turkey, pig, aquaculture and...
Prevent contaminated water with automated drinking systems
Poultry farmers often cast a critical eye on the quality of feed. However, do they hold the quality of drinking water in the house...
NOVOGEN: layer breeds for the brown, white and tinted egg production
Novogen – a sister company of Groupe Grimaud - offers competitive layer breeds for the brown, white and tinted egg production for different market segments. Their products are present on each continent on more than 50 countries.
Patterns of trade flows in egg exports and imports – Part 4
The fourth part of the series will present patterns of trade flows for
some of the leading egg exporting and importing countries.
The Dutch-German trade
cluster
A...
Increased interest in the slower-growing broiler Ranger Gold
Avizoo, Cooperativa Agricola San Martino, Consorzio Agrario del Nordest and Avicola Artigiana have come together, in a far-sighted project, to launch onto the Italian...
A new specialised turkey hatchery for Turkmenistan
An interview with Mr. Maksat Ibragimov, Company Coordinator MAKSADA OKGUNLY, a hatchery in Turkemenistan.
What you are constructing is more than a new turkey hatchery in...
The role of the G20 group in global meat production and trade. Part 2:...
A previous article analysed the role of the G191 countries in the global meat industry (Windhorst, 2026). This revealed the significant role of this...
Japanese poultry sector shows positive dynamics despite massive bird flu outbreaks
The Japanese poultry sector continues to show resilience this year, despite rising production costs and repeated outbreaks of avian influenza.
This winter, Japan faced one...
Flexy, new market strategies for excellent products
During our recent visit to FLEXY, a manufacturer and distributor of poultry equipment located in Campo San Martino, Padua - Elisabetta Libralon, General Manager...
Interview with Olivier Rochard, Managing Director of Hubbard, on their new Hubbard Efficiency Plus
Hubbard has recently launched a new conventional breeder female, the Hubbard Efficiency Plus, which is the result of the company’s long-term research and development...
Agritech S.r.l., Storage & More
For over 30 years Agritech has been at the service of modern animal husbandry and the national and international poultry farming with a varied...
Cobb: 100 years of breeding
Cobb-Vantress is celebrating its first 100 years in 2016. A century when this breeding company has played a significant role in shaping the modern broiler.
Patterns and dynamics of egg trade: trade flows in exports and imports at country...
Between 2016 and 2020, global egg trade showed a remarkable dynamics. In 2018, 2.36 mill. t of shell eggs were exported, 2.97% of the...
Brazil: considerable increase of broiler meat and egg production – 2nd part
Brazil is one of the main countries in the international broiler meat production and trade sectors. The country continues to show a considerable dynamics...
Improving customer service and the use of technology to stay competitive in the food...
The need to grow and keep customers is dominating the agenda of consumer and retail executives around the world.
Thirty-three percent of the 526 consumer...
The U. S. poultry industry in transition
The U. S. poultry industry is confronted with new challenges which ask for a reaction. One challenge is the growing demand for cage-free eggs,...
The egg industry of the USA in transition
Between 1996 and 2016, the value of U. S. egg production increased by 36.3% and reached a volume of 6.5 billion US-$. In this...
Trade tensions continue
Reports from South America indicate a robust harvest that will start in just a few weeks. A wild card is the trade tensions between...
Mexico’s role in the global poultry industry
This paper analyses the dynamics in Mexico’s egg and poultry meat industry and in poultry meat and egg imports between 2010 and 2020.
Hans-Wilhelm Windhorst...
Regional concentration in global poultry meat production
An overview at continent level
This overview will list the leading countries in each continent and document their share in the poultry meat production...
Ovostella chooses Eurosilos Sirp fiberglass silos
The Ovostella agricultural company of Ghedi (BS) is a historic user of Eurosilos Sirp fiberglass silos. We interviewed the owner, Domenico Varini , to...
Egg prices hit record highs in Nepal as bird flu cuts flock and demand...
Kathmandu, Nepal — Egg prices in Nepal have reached record levels in August 2026 as declining production has tightened supply. The Nepal Layers Poultry...
Innovative chain feeding system for separate male feeding – and more
MaleChain completes the wide range of Big Dutchman feeding products for broiler breeder management. The management of broiler breeders is very challenging. Breeders are...
Interview to Richard Hutchinson, Aviagen Turkeys Sales and Marketing Director
Richard Hutchinson has over three decades of experience in the Turkey industry and during this time he significantly increased turkey parent stock sales in Europe and Russia.
Petersime, becoming a hatching champion
M. De Clercq and P Degraeve, Managing Directors of Petersime, Belgium gave us a deep outlook on latest company’s activity and innovations.
The future of the European poultry market
Focusing on quality, safety and sustainability, the European poultry production has been able to answer to demands from the society and consumers.
Nucleotides: the key additive for a healthy gut and balanced microbiota in broiler chickens
By supporting a balanced microflora and promoting the functional integrity of the intestine, nucleotides contribute to improved digestive efficiency and enhanced natural defense against...
Philippines: chicken production reaches record high, while farmgate prices decline
Chicken production in the Philippines reached a new second-quarter record in 2026. Higher supplies of chicken and eggs coincided with lower farmgate prices during...
Dynamics and changing patterns of global egg trade at Country Development Group level –...
Country Development Groups – a new classification
The classification of the 211 countries for which data sets are available is based on several parameters, i.e....
The role of the G20 in global meat production and trade. Part 1: meat...
An analysis of regional meat production patterns strikingly highlights the exceptional global and group-level importance of the populous G19 countries. The population and economic...
Officine Facco and University of Padua together for the welfare of hens
A three-year path in which the current cage-free systems will be implemented to ensure and increase the welfare of animals in medium and large...
Patterns and dynamics of global egg and poultry meat trade. Part 1 – Egg...
In June 2021, FAO published an update on global trade data for 2019. This makes it possible to present an overview on the patterns...
Pas Reform: Celebrating 100 years in the hatchery business
In 2019 Pas Reform celebrates its 100th anniversary. When the company began in 1919, founder Gerrit Pas could not have foreseen that a century...
Hubbard, playing a vital role in the poultry breeding industry
Hubbard operates its selection programs in 3 different R&D centres in North America and Europe, along with its own production sites in North America, Europe and Brazil. Hubbard has a longstanding experience in breeding, developing and marketing breeding stock for both conventional and premium markets.
Interview with Bernd Meerpohl, CEO of Big Dutchman
Zootecnica International had the chance to ask Bernd Meerpohl, CEO of Big Dutchman about the current poultry market situation at a global level.
Mediterranean poultry sector outlook in the global market
Poultry sector gained in 2017 the leading position in the world meat sector surpassing for the first-time pig meat production.
This position is expected...
UK poultry meat production rises 6.7% in September
Production reached 182,100 tonnes. Broiler and turkey slaughterings increased, while broiler chick placings were virtually unchanged from September 2025.
The UK produced 182,100 tonnes of...
The dynamics of global meat production. An analysis of the period from 2000 to...
A preceding article documented the development of global meat1 exports (Windhorst, 2026). This follow-up article analyses the dynamics in meat imports.
Between 1970 and 2023,...
EU poultry sector outlook to 2035: production, consumption and trade trends
According to the EU Agricultural Outlook 2025-2035, poultry and eggs are the only meat sectors in the European Union projected to expand in both...
Patterns and dynamics of global egg and poultry meat trade. Chicken and turkey meat...
In June 2021, FAO published an update on global trade data for 2019. This makes it possible to present an overview on the patterns...
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Hatching egg quality – the real foundation behind every hatchery KPI
In today’s global poultry industry, hatchery performance is increasingly measured through precise key performance indicators (KPIs) such as fertility, hatchability, hatch of fertile, embryonic...
